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How Tom Middledorp uses Opportunities in lemlist to close more deals

Tom Middledorp is the CEO and owner of "Journey's End Marketing", a social advertising agency that helps businesses bring in new customers, generate more leads and get the highest return on investment for their advertising dollar!

What are "Opportunities"?

"Opportunities" is a new amazing feature in lemlist that allows you to never miss on a hot lead again.

Based on your lead behaviour (replies, opens, clicks) you can decide to create an oppportunity for you or for your team automatically in lemlist.

Opportunities allow you to focus only on the persons who are the most likely to be interested in your service/product.

What are the benefits of using the "Opportunities" in lemlist?

In the video below, Tom, who has been a lemlist user from our early days explains how he uses Opportunities to be more productive and close more deals.