Yeah... I know... 52% reply rate is HUUUGE!

But to be honest, Cam knows his stuff! Cam MacDuff is the Co-founder and CEO of Wonderlab Creative, a creative agency based in New Zealand.

Cam has also been part of the lemlist family for 9 months and when he reached out to me with his amazing campaign, I had to share it with you guys!

What I really like about his campaign is the use of 2 personalized images in the first email an in the follow-up.

Here is the first email:

And the second one:

The results 😍:
82% Open rate
52% Reply rate

If you also have great success story when inserting personalized images into your emails, feel free to send it to me at so we can share it with the 5000+ lemlisters ❤️

Here is the tutorial to create this template

If you want to start getting more replies to your emails, you can start using this template for free by signing up for a free trial!