How uses lemlist to boost its B2B sales

boost B2B sales has been on a mission since 2013: Deliver the best browsing experience possible to millions of visitors every day by resizing images and accelerating websites.

Understanding that automation and innovation was key to boost their sales, started using lemlist to empower their sales team.

The Problem:

Before using lemlist,'s sales team was sending emails manually to each of their prospects in order to personalize every single touch points.

However, with this method, they were spending a huge amount of their time following-up with leads and they even sometimes forget to follow-up which lead in losing some deals.

What are the benefits of lemlist for

Being able to personalize each email before launching the campaign and automate follow-ups was a huge time saver for's sales team! They also noticed an increase of 200% in replies when A/B testing emails with personalized images VS no images.

What tips can give to the lemlist family for B2B sales email?

We believe in personalization. If you want to stand out from all the sales emails out there, you need to show that you've done some research before getting in touch with someone. With all the testing we've done, we realized that personalized images was a great way to stand out and we usually put personalized images in our second and fourth follow-up - MΓ©lanie Hewawasan, Sales Manager

A word from MΓ©lanie - Sales Manager

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